After successfully attracting dozens of new patients last month using Google Adwords, you’ ve tested, optimised and assessed and your appointment book is now full. You have become so successful, you decide to hire an hygienist and need more patients to keep your new recruit busy. So what is the next step? Yes, you can spend more on Google Adwords in the short term, but after a certain point your return on investment (ROI) will drop.
1202 Part 6 – Search Engine Marketing