Articles

A dream many practitioners have is to practice in premises they own. And owning your own practice allows you to control your image.

This guide covers space requirements in a practice, marketing jargon basics and more.

While professional services of all types are sometimes viewed as expensive, this is only one side of the equation.

A well-designed website is an essential marketing tool for any practice. But what exactly constitutes good design?

I found talking with Levitch Design Associates, opened my eyes to the costs associated with setting up a new practice and how to evaluate site suitability.

This guide covers understanding colours and how they can look different on different marketing materials.

It takes faith, finance and fortitude to honour your patients and offer your best. The ROI can be substantial. The difficulty as always is taking the first step.

Loaded with ideas and sketches, he approached Levitch Design Associates (LDA) to make his vision a reality. He spoke with other architects but decided on LDA.

Create copy that improves your search engine rankings, therefore attracting more users, and create copy that keeps users on your site once they get there.

This guide covers surgery lighting issues, how to brief a designer and more.

Cheskin believed that - on an un-conscious level - most of us don’t make a distinction between the service and the service environment.

The first step to a good site is appointing a champion within your workplace to coordinate the process from start to finish.

In all aspects of the design and construction of the practice, we wanted to do it right from the word go - this led us to commission Levitch Design.

This guide covers when to refresh and rebrand your surgery, how to freshen up a practice and more.

How was it that by changing the colour of a wrapper, you could double or halve sales? The concept of ‘sensation transference’ explains a lot.

The enjoyment of your space by patients is an integral element in determining the final design of your practice.

A good website is designed to demonstrate to a patient why they should choose you over a competitor.

FUNCTION is the starting point when addressing a patient’s treatment plan and AESTHETICS is what completes it.

We’ve been working towards setting up our practice for a while now - we bought some land and let it sit while we built up the patient base.

We were told that it would be difficult to find what we were looking for but we managed to find what has turned out to be the ideal site.